JACKTHREADS PRODUCT DETAIL PAGE

The Product Detail Page is probably one of the most important elements for any e-commerce or retail site. Most users determine whether or not they would buy the product, based on this page. We brainstormed and came to a conclusion that to increase conversion rate on the product detail page, we had to include big and high-quality images, a qualitative product description, a clear list of specifications, and easy-to-see CTA.  This project was led by JackThreads' Director of User Experience and carried out through two phases. I was responsive for the first phase, where we settled on the visual language and responsive behavior.

This design is now live on www.jackthreads.com